What Social Media Will Look Like in 2012 - Advertising Age - DigitalNext

Here are the top 11 predictions for what social media will look like in 2012 (based on a full presentation which is available on my blog). Some of these items exist today in their early stages, but this list is about what I believe will become the norm in 2012. Ultimately, share of voice, point of view and community influence will be more important than brand ownership -- and marketers will need to get over it if they want to stay relevant in 2012.

via adage.com

Posted via web from Vancouver Internet Marketing Consultant - Brent Purves

Facebook: Into the Open Graph - The Day the Internet Went Social - Social Internet Marketing

Facebook CEO Mark Zuckerberg doesn't shy away from grand promises. At the release of Facebook's ill-fated Beacon content-sharing platform in November 2007, he called it a once-in-a-century shift in media. Last week, he made another grand pronouncement, this time when introducing Open Graph, Facebook's audacious plan to serve as the de facto social operating system for the Internet. The new system, he said, is "the most transformative thing we've ever done for the Web.

via brandweek.com

Need help cutting through the clutter with social networks and social media marketing? Contact the social media marketing experts at 11 Marketing today http://www.11Marketing.com or email brent [at] stirgroup.com for a free social media marketing consultation

Posted via web from Vancouver Internet Marketing Consultant - Brent Purves